Join the #BluebikesWeather Winter Riding Challenge!
Don't Hibernate, Celebrate!
Winter is here in Metro Boston, and while the temptation to "anti-hibernate" might be strong, we're here to tell you that the best way to beat the winter blues is to jump on a Bluebike and embrace the chill!
We're launching the All Weather is #BluebikesWeather Challenge to normalize and celebrate winter riding. Forget the gray and think "polar plunge vibes"—that exhilarating, confidence-building, and surprisingly fun feeling of moving your body and finding joy in unexpected moments, even when the air is crisp.
The goal is simple: inspire people to see what winter riding can feel like—sun on your face, fresh air, and the satisfaction of knowing you’re out there.🚴 How to Play & What We Want to See
We’ve kept the bar low to make it easy and fun to participate. All you have to do is ride this winter, take a photo or video, and share it!
The Core Rule: You MUST tag @RideBluebikes in your post (hashtags are optional, but encouraged!).
Each week for seven weeks, we’ll be giving you a themed Challenge to focus on, perfect for showing off your winter style and smarts.
Upcoming Challenge Themes (Gear & Style):
Week 1: Glove Game - How are you protecting your hands?
Week 2: Hat Head - Hats or the glorious aftermath of helmet hair!
Week 3: Basket Brag - What are you carrying today?
Week 4: Bike Boots - Show us your winter footwear!
Week 5: Cheek Chic - Face coverings and scarves.
Week 6: Sock Score - Show us your socks and layers.
Week 7: Pants/Trousers - Keeping those legs warm.
- Beyond the Weekly Themes: We also want your best Routes & Tips!
- Show us your favorite winter scenes and routes (sunsets, snowbanks, icicles, etc.).
- Share your winter riding tips (how you fit your gear, stay warm, and keep dry).
🎁 Participation Rewards: The Payoff
We love seeing you out there, so we’re giving away prizes every single week!
Weekly Winners: 3 random participants who share photos/videos each week will win $20 in ride credits!
Grand Prize: Frequent participants who share 3 or more times over the season will be entered to win a $50 ride credit at the end of the challenge!
Let's normalize winter riding together! Grab your gear, hop on a Bluebike, and show Metro Boston what #BluebikesWeather truly means.